PROPOSAL MOCKUP — built by Alloymobile for SOLO. Not a live site; nothing here takes a real payment. Product names and prices are SOLO's own, from solo.ca/shop.
SOLO Small Ownership Landlords of Ontario Landlords helping landlords Cart 0
One membership · one login · one place

Everything a small landlord needs, in one place.

Guides and forms written for Ontario. A membership that unlocks the wiki, the webinar archive and the monthly brief. Merchandise. And a way to contribute to the advocacy work — all under solo.ca, all settling into SOLO's own bank account.

11products for sale today
1login, not three
0%of your money passes through us
What this mockup is answering. Today the shop is on Square, the member area is on members.solo.ca and the newsletter is somewhere else again — three logins, three lists, and no way to know that the person who bought the screening guide is also a member. Everything below is one system: a purchase creates a contact, a membership unlocks content, and the newsletter goes out to a list SOLO owns.
Shop

Guides, forms and merchandise

See all 11 →
Members

What a membership unlocks

The Landlord Wiki

N4s, above-guideline increases, LTB timelines — written by landlords who have been through it. Members only, and the paywall is checked on the server.

Webinar archive

Every recorded session, searchable. A guest sees the titles; a member presses play.

The SOLO Brief

The monthly newsletter, delivered to members automatically — no separate signup, no second list to keep in step.

How it hangs together

One purchase, three things happen

1 · Someone buysGuide, t-shirt, membership or a contribution — same checkout.
2 · They become a contactName, email, what they bought, what they've given. SOLO's list, not a platform's.
3 · They get what they paid forDigital file unlocked instantly, parcel queued for posting, membership switched on.
4 · They keep hearing from youOn the newsletter automatically, with a working unsubscribe.
Home › Shop
Featured SOLO products

Shop

Same eleven products SOLO sells today, at the same prices — but on SOLO's own site rather than handing the buyer to Square. A guide is delivered the second the payment clears; a t-shirt raises a picking slip. Members can be given a discount automatically.
Shop ›

Home › Cart

Your cart

Summary

Subtotal$0.00
Shipping (Canada Post)$0.00
HST (13%)$0.00
Total$0.00

Digital items are downloadable the moment payment clears. Anything physical is posted from the SOLO office.

Home › Cart › Checkout

Checkout

Step 1Your cart
Step 2Details & payment
Step 3Confirmation & delivery
No account needed. Anyone can buy with just an email address — the account is created behind the scenes so they can come back for their downloads. A member who is signed in skips this form entirely.

Where it goes

Payment

Card handled by Stripe on SOLO's own Stripe account. The money lands in SOLO's bank account — Alloymobile never holds it and cannot.

Order

Home › Cart › Checkout › Done
Step 1Your cart
Step 2Details & payment
Step 3Confirmation & delivery
PaidOrder SOLO-2481 · a receipt is on its way to jean@example.ca

Thank you — that's paid.

Anything digital is ready now. Anything physical is on the packing list in the SOLO office, and Jean gets an email with the tracking number the moment it is marked posted.

Ready to download now

Links never expire and are re-downloadable from My account. Each one is tied to Jean's account, so a link forwarded to a friend does not work.

To be posted

Appears in the SOLO console under Orders → To post, with a printable packing slip.

And the part that usually gets lost: Jean is now a contact on SOLO's list, subscribed to The SOLO Brief with consent recorded, and visible in the console with everything he has ever bought. That happens on its own — nobody re-types him into a mailing tool.
Home › Membership
Join SOLO

Membership

Prices below are placeholders so the layout can be judged — SOLO sets the real ones. What is real is the shape: free, fixed, recurring, or an amount the member chooses, each settling on SOLO's own Stripe account.
Free

Subscriber

$0

Email address only.

  • The SOLO Brief, monthly
  • Event announcements
  • Shop at list price
Most join this one

Member

$99 / year

Renews automatically. Cancel any time.

  • Everything in Subscriber
  • The Landlord Wiki
  • Full webinar archive
  • 10% off everything in the shop
  • Member-only Q&A calls
Supporter

Member + supporter

You choose / month

Any amount, on repeat. Stop whenever.

  • Everything in Member
  • Named in the annual report
  • Funds the advocacy work directly

What changes the moment someone joins

Wiki unlocksChecked server-side, not hidden with CSS.
Webinars unlockPlay buttons appear on the archive.
Shop prices drop 10%Applied in the cart, no code to remember.
On the BriefAdded to the members segment automatically.
Renewal handledCard retried, member emailed, status flips on its own.
Home › Membership › Join

Become a member

Choose how you'd like to join

Card on SOLO's own Stripe. Renewal reminders are sent seven days before the card is charged — the single biggest cause of angry emails, removed.

Already bought from SOLO?

Anyone who has bought a guide already has an account — joining just adds the membership to it. No second profile, no duplicate on the mailing list.


Your board sees

Members this month, renewals due, lapsed members worth chasing, and total contributions — on the dashboard, without exporting anything.

Home › Newsletter
The SOLO Brief

The monthly newsletter

Every issue, kept here

Past issues live on solo.ca — they bring people in from search instead of sitting inside an email tool where nobody can find them.

Get it monthly

Ontario landlord news, LTB changes, and what SOLO is doing about it.

Members get it automatically. Unsubscribe from any issue in one click — CASL requires it and it is built in, not bolted on.

Home › Contribute
Contribute to the cause

Fund the advocacy

SOLO's submissions, the LTB work and the member support all cost money that membership dues do not fully cover. Today this is a Variable item on Square and a PayPal button on the header — two payment processors, neither of which tells you who gave.

Why this matters more than it looks

A PayPal button takes the money and tells you nothing. Here the contribution attaches to a person: SOLO can see that Jean gave $50 in March, bought the screening guide in May, and let his membership lapse in August — and can write to him about exactly that.


Recurring, at their number

"$20 a month, forever" is the most valuable thing a supporter can say, and neither Square nor a PayPal button lets them say it easily. Here it is one radio button.

Home › My account
Member portal

Hello, Jean

Member until 14 Aug 2027
Membership
Member
renews 14 Aug 2027
Bought from SOLO
$245.00
across 4 orders
Contributed
$50.00
since Mar 2026

Ready to download

Guide: Tenant Screening in Ontario
PDF · 42 pages · bought 2 May 2026
Form: Rental Arrears Letter
DOCX · editable · bought 2 May 2026
Guide: Appealing Your Property Tax Assessment (ARB)
PDF · 28 pages · bought 11 Jun 2026

Recent activity

The SOLO Brief — AugustDelivered 1 AugRead
Webinar: Rent arrears without the dramaWatched 22 JulWatch again
Order SOLO-2310 — SOLO polo shirt (L)Delivered 18 JunView
Home › My account › Downloads

My downloads

The single most common support email SOLO gets today is "I bought the guide and lost the file." This page is the answer to it, permanently.
FileBoughtDownloads
Guide: Tenant Screening in Ontario
PDF · 3.4 MB
2 May 20263
Form: Rental Arrears Letter
DOCX · 88 KB
2 May 20261
Guide: Appealing Your Assessment (ARB)
PDF · 2.1 MB
11 Jun 20262
Roommate Agreement — template
DOCX · 64 KB · member benefit
Included0
Home › My account › Orders

Your orders

OrderDateItemsTotalStatus
SOLO-248110 Aug 2026Tenant Screening guide, SOLO cap$135.60To post
SOLO-231014 Jun 2026SOLO polo shirt (L)$45.20Delivered
SOLO-218811 Jun 2026ARB appeal guide$56.50Downloaded
SOLO-19742 May 2026Screening guide, arrears form$135.60Downloaded
Home › My account › Wiki & webinars

The Landlord Wiki

Members only. A guest sees these titles and a prompt to join — which is how the titles keep earning new members from search.

Serving an N4 correctly

The three mistakes that get an application thrown out.

Unlocked

Above-guideline increases

When it is worth applying, and what it costs.

Unlocked

LTB timelines in 2026

What to actually expect, month by month.

Unlocked

Webinar archive

SessionRecordedLength
Rent arrears without the dramaJul 202658 min
Screening a tenant legally in OntarioMay 20261 h 12
Insurance every small landlord gets wrongMar 202647 min
Home › My account › Newsletter

What SOLO sends you


Prefer to stop everything? Unsubscribe from all SOLO email. Takes effect immediately — no "allow 10 days".

Your consent record

CASL requires SOLO to be able to prove consent. It is kept here:

Given2 May 2026, 19:14
HowCheckout, order SOLO-1974
IP99.245.xx.xx
Confirmed2 May 2026, 19:16
Home › My account › Membership & billing

Membership & billing

Member

$99 a year · renews 14 Aug 2027
Active
DateWhatAmount
14 Aug 2026Membership — Member (1 yr)$99.00Receipt
1 Aug 2026Monthly contribution$20.00Receipt
1 Jul 2026Monthly contribution$20.00Receipt
14 Aug 2025Membership — Member (1 yr)$99.00Receipt

Renewal, handled

Seven days before the charge, Jean gets an email saying what is about to happen and how to stop it. If the card fails, he is told and given three chances before the membership lapses — and the board sees the lapse coming.

SOLO console
SOLO console

What's happening

Signed in as board · Kayla
This month
$4,180
shop + membership + gifts
Members
312
+14 this month
Renewals due (30 d)
27
$2,673 at stake
To post
6
parcels waiting

Needs someone today

6 parcels to postPacking slips
3 memberships lapsed on a failed cardChase
August Brief not sent yetWrite it

Best sellers this year

Guide: Tenant Screening in Ontario84
Form: Rental Arrears Letter61
Guide: Selecting a Property Manager29
SOLO branded t-shirt22
SOLO console › Products

Products

A digital product is a file upload — SOLO drops the PDF in and the system handles delivery, re-downloads and access forever. A physical one gets stock and sizes.
ProductKindPriceStockSold
SOLO console › Orders

Orders

OrderWhoItemsTotalStatus
SOLO-2481
10 Aug
Jean Tremblay
Member
Screening guide
SOLO cap × 1
$135.60Paid To post
SOLO-2480
10 Aug
Priya SandhuArrears letter form$22.60Paid Delivered
SOLO-2479
9 Aug
Mark Ellis
Member
Yellow t-shirt (XL) × 2$45.20Paid To post
SOLO-2478
8 Aug
AnonContribution — monthly$20.00Recurring
SOLO-2477
7 Aug
Dan OkoyeProperty Manager guide$113.00Refunded
SOLO console › Members

Members & contacts

All 1,842Members 312 Subscribers 1,406Lapsed 124 Contributors 96
NameStatusSinceSpentGivenNewsletter
Jean Tremblay
jean@example.ca
MemberAug 2025$245.00$50.00Subscribed
Priya Sandhu
priya@example.ca
SubscriberAug 2026$20.00—Subscribed
Mark Ellis
mark@example.ca
MemberFeb 2024$412.00$240.00Subscribed
Dan Okoye
dan@example.ca
Lapsed
card declined ×3
Jan 2023$298.00—Unsubscribed
This table is the whole argument. Today it does not exist anywhere: Square knows what Dan bought, members.solo.ca knows he lapsed, and the newsletter tool knows he unsubscribed — and none of them can tell you it is the same Dan.
SOLO console › Newsletter

Write The SOLO Brief

Non-members who click it land on the join page with the article named — which is where most new members come from.

Who gets it


Will send to1,718

Unsubscribed contacts are excluded automatically and cannot be re-added by hand — the one rule that keeps SOLO on the right side of CASL.

SOLO console › Newsletter › Delivery

The SOLO Brief — August 2026

Sent 1 August 2026 at 07:00 to 1,718 people.

Delivered
1,702
99.1%
Opened
781
45.9%
Clicked the wiki link
214
12.6%
Joined after clicking
9
$891 / yr

Delivery detail

Sent1,718
Bounced — address dead14
Bounced — mailbox full2
Unsubscribed from this issue6
Marked spam0

Dead addresses are retired automatically. A list that quietly keeps mailing dead addresses is how a sender ends up in spam folders.

This is the end of the loop

Someone bought a guide in May. That made them a contact. The contact got the August Brief. The Brief sent them to a members-only article. The article sold nine memberships — $891 a year, from an email SOLO already had permission to send.

None of those four steps can talk to each other today.

Delivered. The newsletter is not a bolt-on — it is where the rest of the system pays for itself.
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